Multi channel creative director with a focus on brand activation, strategy and original content.

I currently work at Verizon as Sr. Creative Director leading the social editorial practice. I oversee content creation across all brand channels. From partnerships like the NFL to co-creating content with creators and influencers, to supporting new product launches, my day to day spans a variety of creative efforts.

Prior to Verizon, I worked at Feral as Executive Creative Director and Partner. I lead creative for our small Brooklyn office focused on new business, creative strategy and day-to-day project execution. I partnered with Poppy Gordon, our founder on nearly every aspect of running a small shop.

Prior to Feral, I was at Digitas as VP, Group Creative Director having serviced many Fortune 100 companies including Comcast, Ebay, L’Oreal, American Express and more.  

Most notably, I co-created UNSTAGED for American Express. A first-of-its-kind music series featuring iconic musicians paired with legendary film directors. From Arcade Fire and Coldplay to Jonathan Demme and Spike Lee, the series hosted the biggest names in film and music. UNSTAGED earned unprecedented industry acclaim during its near 7 year run and set the bar for branded entertainment. In 2013 our collaboration with David Lynch and Duran Duran screened at the MOMA, and in 2015 the program was honored with an Emmy Award for its work with Taylor Swift. It was a dream job, one that's combined my passion of film and music with technology and advertising.

Prior to Digitas, I worked for FCB and other great agencies gaining experience on a number of global brands. But my most impressionable moments have come from my first job at Ogilvy, back when it was on the corner of 49th & 8th and Rick Boyko ran the place. It was there I cut my teeth on great campaigns for IBM and learned how to work my ass off. Many talented people there, many of whom have remained my great friends, inspired and challenged me to keep up with their great work. 

At my core, i’m a creator, and I believe there should be a usefulness to the things we make. I thrive on insightful data inspiring ideas and leveraging technology to make them. I take pride in never losing sight of humans and real human behaviors being at the center of why we make things. Without it we’re just making noise.

RECENT AWARDS

2023 | Webby Awards - 1 Webby, 1 Nominee

2023 | Shorty Awards

2022 | Shorty Awards - Audience Honor


2018 | Cablefax Awards - Winner, Social Media Campaign


2017 | Cablefax Awards - Winner, Integrated Digital Marketing Campaign


2013 | Webby Awards - 1 Webby, 1 People's Choice, 2 Nominee & 2 Honoree


2013 | Communication Arts - Interactive Annual Feature


2013 | Clio - Bronze


PAST RECOGNITION Addy, AdTech, Cannes Cyber, Clio, D&AD, Effie, London International, Macromedia, MIXX, New York Festivals, One Show, Webby & more.

PUBLICATIONS AdAge, Adweek, Bloomberg, C-Net, Communication Arts, Forbes, Graphis, IndieWire, Mashable, New York Magazine, New York Times, Pitchfork, Rolling Stone, Social Times, Sports Illustrated, Style.com, StyleCaster, Reuters and more.

WORK HISTORY - See it on LinkedIn

Verizon | Sr. Creative Director Social
Oct. 2021 – Current

Feral, NY | Executive Creative Director, Partner
Sept. 2019 – Oct 2021

DIGITAS, NY | Group Creative Director, VP
Sept. 2003 – Oct. 2019

Clients: American Express, BlackRock, Comcast, Garnier, L'Oreal, Seeso/NBC Universal, TGI Friday's, Converse, Nintendo, Oath, HomeAway, Virgin Mobile, Delta Airlines & Pitney Bowes
Previous roles held: VP Creative Director, Assoc. Creative Director, Lead Creative & Sr. Art Director

FCBi, NY | Sr. Art Director
Sept. 2002 – Sept. 2003
Clients: Qwest Communications, Hewlett Packard

Freelance | Sr. Art Director
Aug. 2001 – Sept. 2002
Agencies: Atmosphere BBDO, Tribal DDB, DiMassimo, FCB, Hill Holliday, McCann/MRM
Clients: Ad Council, Adobe, American Stock Exchange, CitiBank, Cingular Wireless, Kraft, NY Lottery, X-Box, and more

Ogilvy Interactive | Art Director
Aug. 1999 – Nov. 2001
Clients: IBM, American Express, Deloitte & Touche, Kraft, Anderson Consulting & People PC

EDUCATION
BFA - University of Arizona
Team: Wildcats